Bollywood had been bitten by the twitter bug. Celebs have taken to tweeting in a big way, finding time to connect with fans between their hectic shooting schedules. And the fans are also responding enthusiastically to their screen idols with some big Bollywood names boasting thousands of loyal followers. With most phones applications allowing people to tweet on the go, there is no doubt that movie fans like Bollywood mobile these days.
The basic objective behind Bollywood tweeting, as one would imagine, is to stay on moviegoers' radar and try to be as visible as possible. Actors and actresses promote their latest movies, announce opening of new restaurants, clothing lines, fitness centres on twitter. Tweeting is not limited to only promotions, with stars commenting on social issues, expression their political views and even sharing personal experiences with their fans. There's Priyanka Chopra who actually gives advice to her fans to recuperating Lisa Ray who tweeted about her fight with melanoma and successful recovery. The recent Mangalore airport plane crash had Amitabh Bachachan expressing his grief on the microblogging site.
Tweeting is not limited to young Bollywood. Veteran actor Shammi Kappor is a big fan of twitter and can be seeing tweeting very often. He was most recently in the news for asking starlet Deepika Padukone (also on twitter) out on a date on twitter. The latest celebrity to join the twitter bandwagon is Amitabh Bachchan himself who has managed to garner a whopping 39,000 followers after just three days of joining the site. Ditto Salman Khan who currently has about 148,489 followers and King Khan (Shahrukh) with a neat 394,736 followers.
They say that 'all publicity is good publicity' in show business. In this celebrity-crazy world, the concept of mobile Bollywood thanks to twitter has become popular way for movie fans and celebrities to reach out to each other.
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